About

Tara organized her first event in the third grade. "KCU Day" or "Kid's Cleanup Day" planted the seed for a career spent organizing...everything.

After college, Tara began working with Kevin Lyman as a sustainability coordinator for several tours including Willie Nelson's Country Throwdown,Vans Warped Tour and Metal Mayhem. Partnering with Philippe Cousteau's Earth Echo foundation they worked to institute ground breaking environmental benchmarks to reduce the impact of festival tours.

During Tara's tenure at Network Live (now known as Control Room), she coordinated over 40 live 8-10 camera broadcast concert events including Live Earth and Rock in Rio as well as Bon Jovi's record release Live broadcast from Time Square and Beyonce Live from Tokyo.

Tara then tour managed the legendary Snoop Dogg aka Snoop Lion for over three years and in that time averaged over 200 shows a year, worldwide including executing Snoop's headlining history making Coachella performance with Dre and the infamous Tupac hologram. 

In addition, while acting as Vice President of Doggystyle merchandising, Tara oversaw a massively successful rebranding and international licensing effort, which included partnerships with H&M, Primark, and several national chains and boutique shops across the UK and Europe.

Tara frequently consults with artists and management teams on logistics, tour strategy and artist development. Whether its advising Janelle Monae's team on effective tour merchandising ,developing the PTTOW! and PTTOW! music conference teams, or managing and producing global tours and events, Tara has a proven track record of making it work.

Clients include: Adidas, CBS, Wells Fargo, Snoop Dogg, Indigo Girls, Joe Cool, The Naked and Famous, Tiffany Young, Zara Larsson, Chromeo, Brooke Fraser, Noel Gallagher and the High Flying Birds, The Hollywood Vampires (Joe Perry, Alice Cooper and Johnny Depp), The Interrupters and Dave Hause and The Mermaid.

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